Are you struggling with re-marketing your products or services to your customers? Then, you might like to give it a try with push traffic. Thus, you can enjoy increased push traffic to your website.

Push notification advertising can help you alert your customers about the latest sales or discounts. It is also valuable for re-targeting customers who have already abandoned their cards.

Also, it gives you an exciting way to update your customers each time you launch a new product or offer a new piece of content.

One of the good things about push notification ads is that you can have them personalized by targeting the locations. Also, you can remind your customers about the particular product they can add to their cards.

Driving more traffic to your site makes it easier for you to rank in Google. If you enable push notification ads on your website, you are getting an efficient way to drive more push traffic to your content.

Here, you will learn the different tricks to drive more traffic to your site with the help of push notification advertising.

Be Aware of the Perfect Timing to Send Push Notification Ads Traffic

The timing of when you will send a push notification ad will vary according to the geolocation of your target.

If the case that you are a blogger with subscribers coming from different parts of the world, you need to be careful in driving push traffic when they are active.

It would be best to segment your users according to their locations. Then, you have to send them push notifications when they are active to ensure that you can increase the traffic and reach the right users at the right time.

Prefer Sending Personalised Notifications

Every time your customers receive personalized push notification ads, they feel that they are given importance and become more encouraged to complete the purchase.

By using personalized push traffic or push ads on your product offerings, you can get your customers’ attention and make them more likely to patronize your future offerings.


Never over-do the use of Push notification ads

It is ideal for sending one push notification after cart abandonment, during a special sale, or for your blog post weekly. However, sending push notifications ads daily or multiple times daily can discourage your customers from staying, or you can irritate them.

In other words, you need to save the push notification ads for worthy and fitting events. This includes a newly released blog post or a big sale event you will host during the weekend.

Drive More Push Traffic: Short and Simple

A push notification that is short and simple is more effective than those with lengthy content. So, it would be best if you made the text more concise and easier to read.

Always get the message straight to the point. Thus, you can consider creating a sense of urgency to make your customers feel the need to click the push notification.

As a business owner or online marketer, you know precisely the importance of increasing the push traffic on your site. So, it would be best if you took advantage of push notification advertising.

Learn how to setup popunder campaigns and more about campaign management on EZmob’s Helpdesk

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