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Floating Push Ads: What are they?

Have you heard of floating push ads or web push notifications? In case you didn’t know yet, it’s an alert-style message sliding in on desktop or pop up on a mobile device. They are similar to push notifications sent from applications.

You are very much familiar with this. The initial thing your users will see when they turn to their devices is your push message. They will instantly notice your message. Your Web Push message is sent to thousands of subscribers in just minutes after your campaign’s launch.

Are Floating Push Ads Suitable for You?

You will find a lot of reasons adding a Floating Push Ads is a good addition to your marketing strategy. Below are some excellent reasons:

  • Zero bot traffic

You can efficiently work with authentic users who settled to get notifications on the trusted website of the publisher.

  • User-friendly

One of the advantages of Web Push is that its Google Ad compliant ad format and very non-intrusive. Users expect to get Web Push messages after agreeing for the subscription.

  • Reachable

Did you know that you can re-engage users from anywhere? That’s because they don’t need to be present on your site to check your message.

  • Native

A browser delivers Web Push messages. Therefore, they are thought of as a natural part of the daily feed of your users.

Where Can You Use Floating Push Ads?

Floating Push notification ads are ideal to use for the following websites:

  • Gambling
  • Nutra
  • Ecommerce
  • Sweepstakes
  • Dating
  • Utilities

What are the Perks of EZMob Web Push?

When you choose EZMob for all your floating push ads needs, you will receive the following perks:

  • Flexible moderation conditions

At EZMob, we are always transparent and support loyal moderation. We’re always prepared to collaborate with you.

  • RTB integration

Our team support integration through custom solutions, JSON feeds, XML, and Open RTB. Both CPC and CPM.

  • Friendly and multilingual managers

We always care about each of our clients, whatever the size. You can rest assured that even those small marketers can grow big with our help. Always remember that your overall success means our success as well!

  • 1-page setup for self-service campaigns

Polish your campaigns on SSP. With EZMob’s Web Push solutions, there’s no need for you to wait for the manager. You can just give it a go yourself. Isn’t it amazing?

  • Lifetime targeting for user

You can simply change the traffic quality by selecting the targeted freshness of the group. The metric is solely grounded on how long ago the users have subscribed to get notifications.

  • Add at least ten creatives to a single campaign

With our push ads, you can enhance your campaigns with A/B testing. The system shares traffic flow among your creatives. On top of that, you can select the top-performing ones for scaling.

Are you ready to launch your floating web push campaign today? Do you like to monetize your website’s traffic? If that’s the case, make sure you get in touch with our team today!

EZMob is your best partner for generating traffic with push notification advertising.

Chat with us today to get started or refer to our Helpdesk.

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